carl zeiß building in carl-zeiß-street in jena, 2018
*yes, it’s that carl zeiß – ß is the so called ‘scharfes s’ in german orthography and if you want to capitalise it, you’ll have to write a double S – hence ZEISS.
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.documenting.the.obvious 
I didn’t know Zeiss was with a Scharfes s. (strangely enough we call that letter ‘Ringel s’ over here in the Netherlands. That’s how I learned it. But for security reasons I looked it up, and that was a wise decision :-) ) One day I’m going to own a Zeiss lens.
that’s the spirit!
‘ringel s’ sounds cute :-)
Never knew… but the lenses are amazing! :)